Masculinity and Gig Work: A Case Study of Rideshare Workers in Toronto

This thesis examines shifting masculinities and platform labour, following eleven semi-structured interviews conducted with male Toronto-based Uber and Lyft rideshare workers with dependents (children). Women have commonly done non-standard work, hence the proliferation of non-standard work being contextualized as the ‘feminization of work’ (Zahn, 2019). In contrast, rideshare work is a non-standard form of gig work done predominantly by men, rendering it a relevant form of platform work to examine with its complicated relationship to the historical context of gender and nonstandard work. This thesis argues for a need to organize the worker as a whole, examining how workers’ unpaid social reproductive labour and balancing of rideshare work, and often another form of paid work, impacts the viability of classic organizing methods. I argue that these issues of convoluted boundaries between paid and unpaid work must be incorporated into the potential organizing demands of a rideshare workers’ union and identify areas for further research on organizing rideshare workers accounting for shifting masculinities.